Assembly Bill 699
Exempting wellness programs from unfair trade or marketing practices
Topics: Insurance, Trade practice
Became law
The governor signed it on May 11, 2010. It's .
-
Introduced, passed
Feb 3, 2010
-
Committee, passed
Approved
-
Assembly vote, passed
Passed Apr 13, 2010
-
Senate vote, passed
Passed Apr 15, 2010
-
Governor, passed
Signed
-
Law, here now
2009 Wisconsin Act 275
Latest entry in the official record, May 13, 2010: “Published 5-25-2010”
Following saves it on this device. New actions show on your Following page. You can also get updates in a feed reader.
Terms on this page
Wisconsin Act
The number a bill gets when it becomes law, like 2025 Wisconsin Act 12.
Official term: Act. More in the glossary
Legislative Reference Bureau
The Legislature's nonpartisan office that drafts bills and writes the summary at the top of each one.
Official term: LRB analysis. More in the glossary
Author
A lawmaker who formally puts a bill forward. The text itself is drafted by the Legislative Reference Bureau.
Official term: Author, coauthor. More in the glossary
Signed on in support
Lawmakers who back a bill without being one of its authors, often from the other chamber.
Official term: Cosponsor. More in the glossary
Cost estimate
A state agency's estimate of what a bill would cost or save.
Official term: Fiscal estimate. More in the glossary
Roll call
A vote where each lawmaker's yes or no is recorded by name.
Official term: Roll call vote. More in the glossary
What it does
Summary by the , the Legislature's nonpartisan drafting office. It's their wording, not ours.
Under current law, an insurer may not engage in any of the following unfair trade or marketing practices: inducing a person to enter into an insurance contract by offering benefits not specified in the policy; making an agreement of insurance that is not clearly expressed in the policy; unfairly discriminating among insureds by charging different premiums or by offering different terms of coverage except on the basis of classifications related to the nature and degree of risk covered or the expenses involved; attempting to influence an employer to refuse employment of an individual or discharge an employee; or committing any unfair trade practice that the commissioner defines by rule.
This bill allows an insurer to advertise, market, offer, or operate a wellness program without violating an unfair trade or marketing practice. A wellness program is designed to promote health or prevent disease by offering a reward to insured individuals. If a wellness program contains no conditions for obtaining a reward based on an individual satisfying a standard that is related to a health factor, the wellness program is exempt from unfair trade or marketing practice laws if participation in the program is available to all similarly situated individuals.
Read the full summary Show less
Alternately, a wellness program that is based on an individual satisfying a standard that is related to a health factor is exempt from unfair trade or marketing practice laws if it has all of the following qualities: the reward does not exceed 20 percent of the cost of the coverage under the plan; the program is reasonably designed to promote health or prevent disease; all eligible individuals have the opportunity to qualify for the reward at least once per year; and the reward is available to all similarly situated individuals.
Who's behind it
20 lawmakers are its . 13 are Democrats and 6 are Republicans. 1 has no party on record.
9 more lawmakers .
See all 29 names Hide the names
Authors (20)
- Peter Barca · Democrat, Assembly
- Chuck Benedict · Democrat, Assembly
- David Cullen · Democrat, Assembly
- Andy Jorgensen · Democrat, Assembly
- Dean Kaufert · Republican, Assembly
- Louis Molepske Jr. · Democrat, Assembly
- Phil Montgomery · Republican, Assembly
- John Nygren · Republican, Assembly
- Sandy Pasch · Democrat, Assembly
- Keith Ripp · Republican, Assembly
- Kelda Roys · Democrat, Senate
- Shilling
- Christine Sinicki · Democrat, Assembly
- James Soletski · Democrat, Assembly
- Robert Turner · Democrat, Assembly
- Karl Van Roy · Republican, Assembly
- Robin Vos · Republican, Assembly
- Amy Sue Vruwink · Democrat, Assembly
- Josh Zepnick · Democrat, Assembly
- Ted Zigmunt · Democrat, Assembly
Signed on in support (9)
- Joan Ballweg · Republican, Senate
- Rob Cowles · Republican, Senate
- Alberta Darling · Republican, Senate
- Dave Hansen · Democrat, Senate
- Mary Lazich · Republican, Senate
- Dale Schultz · Republican, Senate
- Jim Sullivan · Democrat, Senate
- Lena Taylor · Democrat, Senate
- Bob Wirch · Democrat, Senate
What it would cost
State agencies filed a . Each opens as a PDF from the Legislature.
How lawmakers voted
There was one vote on this bill.
Assembly Committee on Insurance vote to recommend it
Passed, 10 to 0 · Mar 17, 2010
No member-by-member record exists for this vote. Committee votes and some older sessions record totals only.
Official motion: “Report passage recommended by committee on Insurance, Ayes 10, Noes 0”. Official record · This vote on its own page
What happened
-
May 13, 2010
The new law was published.
-
May 11, 2010
The governor signed it. It became 2009 Wisconsin Act 275.
-
May 10, 2010
Sent to the governor.
-
Apr 15, 2010
The Senate passed it too.
-
Apr 14, 2010
Sent to the Senate Committee on Health, Health Insurance, Privacy, Property Tax Relief, and Revenue.
-
Apr 14, 2010
The Senate received it.
-
Apr 13, 2010
The Assembly passed it.
-
Apr 12, 2010
1 more representative signed on in support.
-
Mar 17, 2010
Sent to the Assembly Committee on Rules.
-
Mar 17, 2010
The committee voted to recommend passing it, 10 to 0.
-
Feb 18, 2010
A state agency sent in its estimate of the cost.
-
Feb 11, 2010
The committee held a public hearing.
-
Feb 3, 2010
Sent to the Assembly Committee on Insurance.
-
Feb 3, 2010
Introduced in the Assembly.
See the official record, word for word Hide the official record
- Feb 3, 2010 · Assembly
Introduced by Representatives Zigmunt, Barca, Benedict, Cullen, Jorgensen, Kaufert, Molepske Jr., Montgomery, Nygren, Pasch, Ripp, Roys, Shilling, Sinicki, Soletski, Turner, Van Roy, Vos, Vruwink and Zepnick;Cosponsored by Senators Sullivan, Cowles, Darling, Hansen, Lazich, Schultz, Taylor and Wirch
- Feb 3, 2010 · Assembly
Read first time and referred to committee on Insurance
- Feb 11, 2010 · Assembly
Public hearing held
- Feb 18, 2010 · Assembly
Fiscal estimate received
- Mar 11, 2010 · Assembly
Executive action taken
- Mar 17, 2010 · Assembly
Report passage recommended by committee on Insurance, Ayes 10, Noes 0
- Mar 17, 2010 · Assembly
Referred to committee on Rules
- Apr 7, 2010 · Assembly
Placed on calendar 4-13-2010 by committee on Rules
- Apr 12, 2010 · Assembly
Representative Ballweg added as a coauthor
- Apr 13, 2010 · Assembly
Read a second time
- Apr 13, 2010 · Assembly
Ordered to a third reading
- Apr 13, 2010 · Assembly
Rules suspended
- Apr 13, 2010 · Assembly
Read a third time and passed
- Apr 13, 2010 · Assembly
Ordered immediately messaged
- Apr 14, 2010 · Senate
Received from Assembly
- Apr 14, 2010 · Senate
Read first time and referred to committee on Health, Health Insurance, Privacy, Property Tax Relief, and Revenue
- Apr 15, 2010 · Senate
Rules suspended to withdraw from committee on Health, Health Insurance, Privacy, Property Tax Relief, and Revenue and take up
- Apr 15, 2010 · Senate
Read a second time
- Apr 15, 2010 · Senate
Ordered to a third reading
- Apr 15, 2010 · Senate
Rules suspended
- Apr 15, 2010 · Senate
Read a third time and concurred in
- Apr 15, 2010 · Senate
Ordered immediately messaged
- Apr 15, 2010 · Assembly
Received from Senate concurred in
- Apr 20, 2010 · Assembly
Report correctly enrolled
- May 10, 2010 · Assembly
Presented to the Governor on 5-10-2010
- May 11, 2010 · Assembly
Report approved by the Governor on 5-11-2010. 2009 Wisconsin Act 275
- May 13, 2010 · Assembly
Published 5-25-2010
Terms on this page
Wisconsin Act
The number a bill gets when it becomes law, like 2025 Wisconsin Act 12.
Official term: Act. More in the glossary
Legislative Reference Bureau
The Legislature's nonpartisan office that drafts bills and writes the summary at the top of each one.
Official term: LRB analysis. More in the glossary
Author
A lawmaker who formally puts a bill forward. The text itself is drafted by the Legislative Reference Bureau.
Official term: Author, coauthor. More in the glossary
Signed on in support
Lawmakers who back a bill without being one of its authors, often from the other chamber.
Official term: Cosponsor. More in the glossary
Cost estimate
A state agency's estimate of what a bill would cost or save.
Official term: Fiscal estimate. More in the glossary
Roll call
A vote where each lawmaker's yes or no is recorded by name.
Official term: Roll call vote. More in the glossary
From the Wisconsin Legislature's official record, checked Sep 15, 2026. See the source
Wisconsin Act
The number a bill gets when it becomes law, like 2025 Wisconsin Act 12.
Official term: Act
Legislative Reference Bureau
The Legislature's nonpartisan office that drafts bills and writes the summary at the top of each one.
Official term: LRB analysis
Signed on in support
Lawmakers who back a bill without being one of its authors, often from the other chamber.
Official term: Cosponsor
Cost estimate
A state agency's estimate of what a bill would cost or save.
Official term: Fiscal estimate
Roll call
A vote where each lawmaker's yes or no is recorded by name.
Official term: Roll call vote