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Bills from the 2017–18 session

Assembly Bill 454

Restrictions on advertising the state lottery. (FE)

Stopped in committee

It never got a ⁠, so it never came up for a vote. To try again, a lawmaker would have to start a new bill.

  1. Introduced, passed

    Jul 26, 2017

  2. Committee, stopped here

    Stopped here. No public hearing was held.

  3. Assembly vote, not reached

  4. Senate vote, not reached

  5. Governor, not reached

  6. Law, not reached

Latest entry in the official record, Mar 28, 2018: “Failed to pass pursuant to ⁠”

It never got a hearing in the Assembly Committee on State Affairs. See every bill that never got a hearing this session.

Read the bill

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What it would have done

Summary by the , the Legislature's nonpartisan drafting office. It's their wording, not ours.

This bill limits the amount that the state is allowed to spend on advertising for the lottery, and also limits the content of the advertising.

Under current law, the Department of Revenue or any other state agency is prohibited from paying for promotional advertising with lottery proceeds or public funds. Under current law, “promotional advertising” does not include advertising that provides the public with information about the fact that the state has a lottery;

Read the full summary

the locations that lottery tickets or shares are sold; the price of the tickets or shares;

the prize structure; the type of lottery game and explanation of how it works; the time, date, and place of conducting the lottery; the winning numbers, lottery tickets, or lottery shares; the identity of the winners; the amount won; and how the lottery is operated or how the net proceeds of the lottery are used. This bill removes the location where lottery tickets or lottery shares are sold and the identity of the winners as exceptions from “promotional advertising.” Current law also contains a number of required disclosures for all lottery advertising, tickets, and shares. This bill requires that any broadcast video or audio advertising contain a spoken statement disclosing all of the required information at a normal speaking pace.

Under current law, the state may only spend up to 10 percent of lottery revenues for the administration of the lottery, including the purchase of nonpromotional advertising. This bill provides that the state is limited to spending no more than $5,000,000 per fiscal year on nonpromotional advertising of the lottery.

Finally, the state currently administers an e-mail subscription service known as the “players club.” This bill makes it illegal for DOR or any other state agency to collect e-mail addresses and distribute nonpromotional advertising to those e-mail addresses.

Who's behind it

15 lawmakers are its ⁠. 11 are Republicans and 4 are Democrats.

6 more lawmakers ⁠.

See all 21 names

Authors (15)

Signed on in support (6)

What it would cost

State agencies filed a . Each opens as a PDF from the Legislature.

What happened

  1. Mar 28, 2018

    The session ended, and the bill died with it.

  2. Aug 15, 2017

    A state agency sent in its estimate of the cost.

  3. Jul 26, 2017

    Sent to the Assembly Committee on State Affairs.

  4. Jul 26, 2017

    Introduced in the Assembly.

See the official record, word for word
  1. Jul 26, 2017 · Assembly

    Introduced by Representatives Hutton, Jacque, Allen, Berceau, Brandtjen, Hintz, Kremer, Murphy, Neylon, Pope, Rohrkaste, Spiros, Subeck, Thiesfeldt and R. Brooks; cosponsored by Senators Risser, Craig, L. Taylor, Miller, Stroebel and Kapenga

  2. Jul 26, 2017 · Assembly

    Read first time and referred to Committee on State Affairs

  3. Aug 15, 2017 · Assembly

    Fiscal estimate received

  4. Mar 28, 2018 · Assembly

    Failed to pass pursuant to Senate Joint Resolution 1

Terms on this page

Committee

A small group of lawmakers that looks at a bill first. Most bills never leave committee.

More in the glossary

Public hearing

A meeting where anyone can speak to a committee about a bill, or send written comments.

More in the glossary

Senate Joint Resolution 1

The session's calendar. Any bill not passed by its last voting day dies.

Official term: Failed to pass pursuant to SJR 1. More in the glossary

Legislative Reference Bureau

The Legislature's nonpartisan office that drafts bills and writes the summary at the top of each one.

Official term: LRB analysis. More in the glossary

Author

A lawmaker who formally puts a bill forward. The text itself is drafted by the Legislative Reference Bureau.

Official term: Author, coauthor. More in the glossary

Signed on in support

Lawmakers who back a bill without being one of its authors, often from the other chamber.

Official term: Cosponsor. More in the glossary

Cost estimate

A state agency's estimate of what a bill would cost or save.

Official term: Fiscal estimate. More in the glossary

From the Wisconsin Legislature's official record, checked Sep 15, 2026. See the source

Committee

A small group of lawmakers that looks at a bill first. Most bills never leave committee.

Public hearing

A meeting where anyone can speak to a committee about a bill, or send written comments.

Senate Joint Resolution 1

The session's calendar. Any bill not passed by its last voting day dies.

Official term: Failed to pass pursuant to SJR 1

Legislative Reference Bureau

The Legislature's nonpartisan office that drafts bills and writes the summary at the top of each one.

Official term: LRB analysis

Author

A lawmaker who formally puts a bill forward. The text itself is drafted by the Legislative Reference Bureau.

Official term: Author, coauthor

Signed on in support

Lawmakers who back a bill without being one of its authors, often from the other chamber.

Official term: Cosponsor

Cost estimate

A state agency's estimate of what a bill would cost or save.

Official term: Fiscal estimate